
For purveyors of fishballs and fishcakes, local brand BoBo surprisingly knows how to tug hard at our heartstrings.
They could have just done standard commercials about folks biting on their succulent moist balls — but nay. BoBo went beyond the call of duty and made emotional ads, dammit! With fishballs as the symbolic vehicle to spread love and understanding, even.
Let's examine.
This ad may have been released last month (and resurfaced yesterday on Everyday SG), but it'll remain as relevant as ever forevermore. Again, we have to remind you that this is an ad for BoBo's colossal fishballs, depicted in full glory in these stills: