Oh, Kylie Jenner. Love her or hate her (or don't recognise her), the 18-year-old is here to stay. At least on social media, for the time being. She's the face of PUMA's latest women's training campaign, which spotlights the brand's new fitness footwear, PUMA Fierce.
Set for a global launch in April, the training shoe is touted as lightweight and laceless. The design features details like a demi upper bootie construction with technical overlays, a supportive midsole and a flex grooved outsole to enable fast movements.
Plus, it just looks cool. Like the type of gear that could get you noticed on street style blogs.