The coming of Netflix should very well strike fear in the hearts of Singtel and Starhub, who may lose their market to the increasing amount of Singaporeans who tuning out from traditional TV subscriptions.
All the more they're hopping on the Netflix bandwagon right now. Two of the country's biggest telecommunications company are choosing to keep their new, hip frenemy close as they try to figure out a way to maintain their relevance in the face of a cord-cutting era.